The Northeast Tennessee Tourism Association (NETTA), chartered in 1977, is a non-profit tourism promotion and agency that serves and supports Carter, Greene, Hancock, Hawkins, Johnson, Sullivan, Unicoi, and Washington counties. NETTA also serves as one of eight statewide regional tourism organizations recognized by the Tennessee Department of Tourist Development. Our mission is to serve as a catalyst to enhance regional economic and community growth through the promotion and development of tourism.