For the past three years, Elon Musk has steadily elbowed his way into the booming market for in-flight Wi-Fi, with his Starlink service signing up blue-chip carriers from Air France to Qatar Airways to United Airlines.

Starting in 2026, Atmos Rewards members flying on select Alaska and Hawaiian Airlines flights will receive free in-flight Wi-Fi through a partnership with T-Mobile.

Under the new program, Alaska will allow customers to choose how they earn points: by distance traveled, price paid, or segments flown, in what the airline called the first offering of its kind in th...