Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

Megan Cerullo is a New York-based reporter for CBS MoneyWatch covering small business, workplace, health care, consumer spending and personal finance topics. She regularly appears on CBS News 24/7 to ...

Imagine the Disney logo without the castle, or Wendy’s without the pigtailed redhead, or Starbucks without its green mermaid. Now you have some idea of the dismay that greeted the recent attempt by ...

Cracker Barrel has issued a statement following the immense backlash received over company rebranding. Cracker Barrel confirmed that key iconography as well as signature menu items will remain.

The Cracker Barrel in Belleville still has lots of space between the tables, which is good, because a statistically improbable number of customers the other morning were using canes or walkers. I was ...

Cracker Barrel's leadership received a failing grade in a proxy advisory firm's pay for performance metric last year before the company decided to move forward on an ill-fated rebranding effort. A ...

Cracker Barrel is facing widespread backlash after rolling out a new logo and plans to update its restaurants to a more modern style. On Aug. 19, the chain restaurant announced changes to its logo and ...

Apply online for temporary cracker licence to set up Deepavali firecracker shops by September 30, with specific requirements.

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Cracker Barrel's attempt to modernize its image, including ...

Cracker Barrel’s new logo reveal is MAGA’s latest manufactured crisis. But what if a biscuit really just is a biscuit and not an LGBTQ+ gateway drug? If you guessed which crisis is not like the others ...

Cracker Barrel is highlighting a series of changes the restaurant chain has implemented in the wake of aggressive backlash from customers in recent weeks, ranging from a throwback in biscuit ...