“A’ja Wilson knows what she wants, and she goes for it.” Nike’s newest A’Ja Wilson sneakers dropped this week, and they’re moving fast. Nike is selling A’One ‘OG Pearl’ A’ja Wilson Basketball Shoes ...

Of course, she has a (second) basketball shoe. Las Vegas Aces center A'ja Wilson's first signature sneaker launched in May 2025 to coincide with the start of the WNBA season. Over the past three ...

Soon after Zion Williamson's basketball shoe ripped apart, Nike's stock price took a billion-dollar hit. The freak injury during one of the college basketball season's marquee games immediately ...

If there's a Sports Marketing Oops Hall of Fame, Nike is now among the top contenders. Given the pregame hoopla, the much-anticipated college basketball contest ...

The injury sustained Wednesday night by Duke freshman Zion Williamson in an 88-72 loss to North Carolina, which coach Mike Krzyzewski said was a 'mild knee sprain,' happened in the first offensive set ...

Five months after its opened its doors, the Memphis Sports and Events Center (MSEC) will be hosting one of the biggest basketball events in the country. Antonio Perez, general manager of MSEC, ...

A’ja Wilson is already a two-time WNBA champion, a two-time league MVP and arguably the best player in the game right now. But now, she might also have one of the best songs ever written about a ...

Tennessee Collegiate Academy (TCA) has been selected to join the prestigious Nike EYBL Scholastic league. The new prep program aims to keep top Memphis basketball talent from leaving the state for ...