All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. Second to a ...

Among frosted lips and barely-there brows, belly button piercings were one of the most distinctive beauty trends of the ‘90s and early ‘00s. Icons like Britney Spears and Beyoncé rocked the popular ...

From the return of low-rise jeans to chunky highlights, 2000s beauty trends are making a grand return this year. Body modifications are no exception, of course, and this is especially true when it ...

Things that you expect to be floating: boats, shelves, possibly even alien spaceships. Your belly button piercing is not one of them, but it's actually a very common alternative to traditional belly ...

Kim Kardashian is the queen of the early aughts. On Monday, the reality star quietly revealed a close-up snap of her belly button ring, adding it to a slideshow of Instagram images captioned, “life ...

Belly button rings are, once again, the latest must-have accessory. However, there are so many different styles beyond the traditional ring that you may not even know about. And if you do, then you ...