Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

After nearly two decades of sleek minimalism in digital interactions, tactile design is emerging to use texture and ...

Businesses previously geared toward a middle-aged audience might have to revamp their branding design to appeal to a younger, but still serious-minded, crowd. For businesses that want to succeed ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

These two Red Dot awards add to the other 2024 accolades won by Bombardier for its new brand image, including awards by Graphis Design, Brand Impact and Transform North America.

The beloved coffee chain has officially unveiled its new holiday cup mere days after it revealed that it would be adding a ...

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

The design community fêted the arrival of the brand’s warm minimalist outpost with drinks, cheer, and plenty of covetable ...

On October 29, MINISO held its Global Brand Strategic Upgrade Results Launch Conference 2024 in Shanghai. In 2023, the ...

The angular Cubitus is now the new face of Patek Philippe’s sports watches, marking the end of an era in which the ...

Ardmore Home Design, a home décor wholesaler, acquired the 282,377-square-foot warehouse at 918 S. Stimson Ave. in the City ...