Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

When it comes to brand building, authenticity drives resonance and connection with your customers. At my company, we recently ...

After nearly two decades of sleek minimalism in digital interactions, tactile design is emerging to use texture and ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

The full slate of NBA Cup games on Tuesday night will feature a brand new basketball on the court. The league announced ...

Bombardier is proud to announce that its new brand evolution has been recognized with the internationally established “Red ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

Chrome Hearts is one of the most fascinating brands in the luxury fashion ecosystem, which is why I’ve covered the brand as ...

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

The design community fêted the arrival of the brand’s warm minimalist outpost with drinks, cheer, and plenty of covetable ...

On October 29, MINISO held its Global Brand Strategic Upgrade Results Launch Conference 2024 in Shanghai. In 2023, the ...