To lay a foundation for business growth requires both emotional and rational dimensions... Early in my career, I was asked to conduct a benchmarking analysis of global brands. A study conducted ...

Alysammy has officially rebranded as Kineteck, marking a pivotal moment in the company’s evolution. This transformation underscores a renewed dedication to delivering outstanding digital services ...

Marketing professional Shalini Malhotra tells us about her work and experience on our Brand Management Short Course at ...

Discover the Top 10 Branding Agencies in India for 2026 known for innovative strategies, creative excellence, and impactful ...

In the ever-evolving business world, the role of branding is becoming increasingly important in determining a company's value. Lulu Raghavan, APAC president and managing director of WPP's branding ...

As legislation rolls out gradually around the country — and the world — most human resources professionals expect pay transparency and pay equity to increase in importance or remain of equal ...

Like a software update no one agreed to install, AI has quietly and profoundly rewritten the rules of brand strategy. Zero-click search has effectively sidestepped the web, and AI-enabled systems now ...

Chris Suchánek: Founder and CSO of Firm Media, pioneering marketing excellence in the specialty medical sector with award-winning brands. Let’s not sugarcoat it. Most companies? They’re winging it.

Press Advantage, a press release distribution service, announced the public release of its proprietary Branding Stack methodology, a comprehensive framework designed to help businesses build lasting ...

I own a digital agency that has existed for 20 years and did branding until just two years ago. It wasn’t until we stopped doing branding that I came across a number of meaningful connections and ...

Inter & Co, Inc. ( INTR) Discusses Branding Strategy and Its Role in Driving Sustainable Growth January 29, 2026 7:00 PM EST Hello, and welcome to Inter IR talks. I'm Rafaela Vitoria, Inter Investor ...

General Motors is relaunching GMC as a premium brand in South Korea, which includes the introduction of new models ...