Personal Brand Or Business Brand: Which Should You Build?
If you’re building a brand, you’re building a reputation. But should it be all about you, or should it stand alone? Read this ...
Skift30m
The Problem With Travel Brand Marketing – And How To Fix It
The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...
Enhancing Business Identity And Employer Branding With AI
By enhancing employer branding in this way, companies can attract like-minded talent who not only fit the culture but thrive within it. Many companies are now experimenting with AI tools to enhance ...
Saucy business: The billion-dollar brand you know by sight, if not by name
“We recognise there is a gap,” said Wilson Lam, the Asia-Pacific senior business development manager at Lee Kum Kee and the ...
Hosted on MSN4h
5 Simple Ways to Pinpoint Your Brand’s Target Audience
People love talking about themselves and are usually more than willing to divulge their opinions about your business. You can ...
Orange County Register18h
Vuori, the Encinitas brand known for its super soft sweatpants, is now worth $5.5B
sparking his interest in the apparel business. The company started as a digital first, direct-to-consumer brand and that ...
Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little help from Cami Téllez, the founder of Parade.
The Associated Press - Business News on MSN12d
Court approves Tupperware’s sale to lenders, paving way for brand’s exit from bankruptcy
A U.S. bankruptcy judge has approved a sale of Tupperware Brands. The move paves the way for the iconic food storage company ...