Nature Clinical Practice Neurology is a journal designed to lighten the reading load for busy doctors; why, then, does it include Case Studies? Isn't the Case Study just a bit of light reading? It ...

Traditional case studies generally follow a structure: 10% of the content is about the client’s situation. 30% of the content talks about your company and its capabilities. 40% then focuses on the ...

The classic and most frequent mistake is to assume that a formula for the licensing or franchising of a brand in one market will work equally well, unamended and unadapted, in another market. This is ...

In today’s world, every successful company is a tech company. It’s become impossible to separate business strategy from technological innovation, so everyone from retailers to health care ...

A new article in the Journal of Studies on Alcohol and Drugs describes three cases of accidental high LSD overdoses resulting in strangely positive outcomes, including the story of one woman who ...

The peppered moth was the most diagrammatic example of the phenomenon of industrial melanism that came to be recognised in industrial and smoke-blackened parts of England in the mid-nineteenth century ...