There’s something uniquely persistent about the sports car rumor mill, and Toyota seems to be feeding it again. The company is rumored to be working on several sports car models, and officials have ...

Forbes contributors publish independent expert analyses and insights. Peter Lyon is based in Tokyo and writes about the car industry. We can expect the new Celica to take some design hints from the FT ...

Forbes contributors publish independent expert analyses and insights. Peter Lyon is based in Tokyo and writes about the car industry. Earlier this year, I reported on a radical new Toyota concept that ...

Toyota has been secretly working on the Celica, and information about the future sports car leaked despite the automaker's intention to keep it behind closed doors. Now, the Japanese media reports ...

Remember all those rumors occasionally sprinkled with a few renderings that the Toyota Celica might indeed return to the automotive world? We'll do you one better. It appears that the Japanese ...

Cole Attisha Using Gemini 3 Pro and Midjourney 7.0 Reports suggest Toyota may revive the Celica as a hybrid all-wheel-drive performance coupe. Toyota CTO Hiroki Nakajima reportedly said, “We will make ...

The auto industry is moving fast, and this episode breaks down the biggest headlines shaping the market. From the confirmed ...