Last winter, the Clorox Co. gambled that its famous name would translate well from the world of bleach into the world of environmentally friendly cleaning products. So far, that bet is looking like a ...

Last winter, the Clorox Co. gambled that its famous name would translate well from the world of bleach into the world of environmentally friendly cleaning products. So far, that bet is looking like a ...

NEW YORK — Three women are browsing a farmer's market in search of an eco-friendly gift for what they call a “greener than thou” friend. It's a tall order. As one of the shoppers puts it, “Her family ...

Every home needs an arsenal of cleaning supplies, but who likes to spend a fortune to clean up the mountain of trash accumulating in that one neglected corner of your house? Fortunately, Amazon’s Deal ...

BENTONVILLE, Ark. Wal-Mart Stores today announced that it will the first retailer to offer consumers the new Green Works natural cleaning line, introduced this month by the Clorox Co. Green Works ...

Come on, folks: Can’t we try to see the glass as half full for a moment? Clorox recently launched a line of environmentally friendly cleaning products under the name Green Works. The “natural” product ...

Once at the forefront of environmentally friendly cleaning products, Sunshine Makers Inc.’s Simple Green has seen others steal its thunder. Other companies have come along and grabbed most sales to ...

Say the word "Clorox," and harsh products like bleach may come to mind. But the Oakland, Calif.-based company is making a big push into the market for eco-friendly cleaning supplies. Green Works, a ...

In January, Clorox launched a line of all-natural cleaners called "Green Works" -- with an endorsement from the Sierra Club. In this extended interview, Clorox CEO Don Knauss and Sierra Club Executive ...

CHICAGO, Aug 15 (Reuters) - Clorox Co's foray into environmentally friendly cleaning products is on track to add up to 2 percent to the company's sales and will amount to an even bigger chunk of its ...