Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

Recent media reports about an ingredient we use in our Colgate Total brand toothpaste are not based on facts or science. As we are talking about one of the best-selling toothpastes in the U.S., we ...

Colgate has developed the first recyclable toothpaste tube. The Association of Plastic Recyclers recognized the innovative container that will help toothbrushers do their part to save the planet. And ...

Colgate Total toothpaste contains an antibacterial ingredient called triclosan. As we recently reported, a Bloomberg News story raised concerns over the potentially harmful effects of the chemical.

It used to be called Darkie, with a white man in blackface as its logo. Colgate has said it is "reviewing" its Darlie brand — AKA "Black Person Toothpaste" — which it still sells in China. As many US ...