The marketing playbook is rapidly becoming obsolete. AI, martech, and culture are converging at an accelerated pace while many marketers still focus on demographic segments and geographic boundaries.

In our rapidly changing business landscape, companies are discovering that traditional skills alone won't secure their place at the top. As global teams become the norm rather than the exception, ...

Cultural Intelligence, or CQ, is a globally recognized way of assessing and improving effectiveness in culturally diverse situations. It’s rooted in rigorous, academic research conducted across more ...

For those of us who work in multinational companies with colleagues from around the world or for anyone who works in heterogenous, multicultural societies, having a strongly developed sense of ...

In today’s globalized economy, the ability to relate and work effectively across cultures—at the individual and the organizational level—has never been more important. It is a provocative question for ...

With only a handful of weeks away until the 2024 election, we’re examining political polarization in America at the company level as part of our Office Politics series. Today, we’re focusing on the ...

Comprehending various cultures isn’t just about memorizing information; it needs an appreciation for all the complexities that make each society unique. Travelers are exposed to new ways of thinking, ...