Dude Perfect isn't playing games. The company just hired its first CEO to help it continue to grow beyond social-media fame and into a full-fledged media empire. That CEO is former NBA executive ...

Neil Gruninger, President and CEO of APMC, and one of the visionaries behind the strategy, describes this successful venture as the birth of a new era for APMC and how digital content can be consumed.

Dude Perfect—a sports-focused brand with 60.8 million YouTube subscribers—has spent the last 16 years building a family audience online. Now the goal is to grow beyond YouTube. The IP features a group ...

FRISCO, Texas (AP) — The five buddies who now comprise Dude Perfect had no intention of creating a brand or even a business 16 years ago when they started making a video of basketball trick shots ...