Old Friends. New Fun. Meta Quest 2 60sec Meta’s Big Game ad promotes the Quest 2, its virtual reality game system—as well as the whole idea of the metaverse on which the company has staked its ...

Forbes contributors publish independent expert analyses and insights. Marc Berman is a New York-based reporter who covers media. Dec 05, 2023, 11:07am EST Dec 06, 2023, 10:49am EST This article is ...

While many talk about the metaverse and build businesses around it, there has yet to be a standard agreement on what constitutes it. The popular view of the metaverse is a virtual reality and ...

Although the gaming and ecommerce sectors have seen the most significant adoption of the metaverse technology in recent years, its use in other markets like digital marketing will explode in the ...

The futuristic hype machine with VR goggles and Web3 buzzwords fizzled out, but a real metaverse has quietly been thriving under your noses. Marketers, you’re missing the obvious opportunity again.