Putting the words "Frasier Crane" and "quality insurance" in the same sentence seems like an odd notion — but at one point in time Kelsey Grammer himself voiced the Geico Gecko for a couple of Geico ...

The insurance company GEICO is doing something a little different to advertise: It has turned documentary cameras on the life of its spokes-gecko. Legend of the Lizard: The Full Never-Before-Seen ...

GEICO's latest online insurance ads have no gecko but are "unskippable." — -- Insurance company GEICO has released another ad campaign to make its commercials irresistibly "unskippable." The ...

In an era where attention spans dwindle and content consumption patterns evolve, brands are seeking new avenues to engage audiences beyond traditional advertising formats. However, crafting ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...

The insurance firm is eschewing a conventional Super Bowl ad with long-form digital content and a blitz around the CBS pregame show. “Legend of the Lizard” is the culmination of a campaign Geico ...