Ikea has weighed in on this year’s Met Gala outfits. On Monday 6 May, Grammy winner Doja Cat attended the 2024 Met Gala at the Metropolitan Museum of Art in New York City to honour the Costume ...

To pee, or not to pee? That's the question posed by furniture company IKEA in a new head-turning advertisement. The advertisement reads "peeing on this ad may change your life." The page doubles as a ...

Ikea grasped the moment and put out a Severance-inspired ad: "for work that is mysterious and important". I love how it embraces the shared aesthetic, that obscure space between mid- and late-century ...

LOS ANGELES (CBS) — Ikea’s first new ad for 2018 is interactive. The ad, running in Amelia Magazine, one of Sweden’s most influential magazine’s for women, features a popular item – a crib – and a ...

BANGKOK (Reuters) - A Thai man and his girlfriend are shopping at a furniture store. She sees pillows on sale and gets excited, her feminine voice falls suddenly to a deep male-like tone. Shocked and ...

An Ikea ad concept has gone viral, showing how AI ads can reduce the time and cost to create them. The ad capitalizes on Ikea's branding -- the build-it-yourself model. The ad begins with a wide shot ...

This week, Agency Brief has the exclusive on QuikTrip hiring an independent agency, plus a sunnier ad spending forecast. Ikea is conducting a review for its U.S. creative business, Ad Age has learned.

In today's digital age, many of us may muse over the foreboding statement "print is dead", but we beg to differ. While the genre may not be as kicking as it used to be, brands continue to make an ...

Leading global retailer IKEA’s investment arm, Ingka Investments, has acquired logistics technology startup Locus for an ...

Doja Cat’s Met Gala couture is getting some extra “Attention” from an unlikely fan: Ikea. The Grammy winner was photographed leaving the The Mark Hotel in New York City on Monday evening wearing two ...

Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity. [object Event] People’s ...