The new buzzword in SEO is information gain. And like all new buzzwords, SEOs are throwing it around like we’ve just discovered fire. But there’s a massive problem. Information gain means different ...
Search engine optimization (SEO) is always evolving, and one emerging concept that law firms should pay attention to is information gain. This concept may influence Google’s ranking algorithm, ...
Google was recently granted a patent about ranking web pages that a user will be interested in next. The patent describes assigning an Information Gain score to rank a second set of web pages that are ...
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