Discover how Meta leverages ads on Facebook and Instagram while expanding into the metaverse with VR technologies.

Facebook parent Meta (FB) is banking on the metaverse to save it from plateauing user numbers and competition from the likes of TikTok. But the social media giant blew its first real chance at giving ...

The office real estate investment trust recorded what it claimed was the first formally recorded transfer of AR property rights.

At the heart of the metaverse derangement was the persistent inflation of its definition. McKinsey & Company proclaimed in June 2022 that the metaverse could generate “up to $5 trillion in impact by ...

Mark Zuckerberg spent years insisting the metaverse was the next chapter of the internet, but the bill for that bet has finally come due. After roughly $70 billion in cumulative losses tied to virtual ...

As the Metaverse evolves beyond its early hype cycle, its real potential is becoming easier to see. Instead of standing alone, it’s increasingly tied to bigger shifts across tech, including advances ...

The appeal of digital real estate comes from its scarcity and creative potential. Just as cities have busy areas where people live and work, metaverse platforms have busy areas where people gather for ...