Emerging technologies and new insights into customers set the course for a new customer experience roadmap outlined during the Oracle OpenWorld 2017 keynote, Exceeding Skyrocketing Customer ...

Oracle wants to help marketers bridge the gap between the known and unknown. The company integrated the BlueKai data management platform (DMP) and ID graph with its customer data platform (CDP), it ...

The Oracle Live Applications event is this week, and yesterday, I discussed in this article how Oracle has quietly become an essential cloud applications company. Oracle utilizes a SaaS model to ...

Oracle on Tuesday is announcing three new products within its Customer Experience (CX) Cloud Suite: An analytics application called Infinity; a powerful, easy-to-use segmentation tool for marketers ...

Oracle Customer Experience (CX) updated its Oracle Marketing, Oracle Sales and Oracle Service platforms to accelerate users’ sales cycles, address buyer inquiries and issues and build engaging ...

Yesterday at the Oracle CX Summit, the company launched its communications industry-specific suite, dubbed Oracle Digital Experience for Communications. This is an important development, not just for ...

Oracle today launched several updates to the Oracle Customer Experience (CX) Cloud at its Oracle OpenWorld user conference in San Francisco. The latest updates include digital assistants for sales, ...

Oracle kicked off its OpenWorld conference Monday by introducing a customer data platform (CDP) to connect disparate data sources and a subscription management product to capitalize on the blossoming ...

Oracle is rolling out new capabilities to its Advertising and CX platform that will enable advertisers to measure the effectiveness of ads in video games. Oracle said the in-game advertising ...