Hype around the metaverse may have dissipated, but brands remain interested in leveraging online games to foster affinity with young consumer groups that have largely shunned traditional media. Wow ...

Wow Bao is once again breaking barriers with a full integration of its Hot Buns Club rewards program in the metaverse. US-based Roblox players who visit Wow Bao’s virtual experience, Dim Sum Palace, ...

Roblox will begin rewarding creators for persuading players to partake in and return to the metaverse gaming platform. According to the company, two new “Creator Rewards” programs, as well as new ...

INDIANAPOLIS--(BUSINESS WIRE)--Wow Bao is once again setting the standard for innovation with its latest venture into the metaverse, partnering with Flaunt to power the first-ever integration between ...

A scene from Hilton Honors’ metaverse commercial.. Photo: Courtesy Company The best place to meet your customers might be in a video game. This week, Hilton Hotels rolled out a new membership rewards ...