SAP rolled out today its CRM on-demand application, focusing on large and mid-sized companies, for managing sales, service and marketing. The company calls it 'hyrbid' CRM, with subscription-based ...

SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.

In this piece, I evaluated two enterprise software stocks, Salesforce (NYSE:CRM) and SAP (NYSE:SAP), using TipRanks' comparison tool to determine which is better. Salesforce offers cloud-based ...

SAP is the market share leader in the CRM, ERP, and SCM spaces, according to three reports from Gartner Dataquest. Gartner, which has traditionally measured market share in terms of new license ...

It’s no wonder that a SAP’s HANA in-memory database has caught the attention of many in the transactional, BI and Big Data worlds. HANA uses memory as its primary medium, with disk being used merely ...

Security dealers looking for a dashboard to manage every aspect of their interactions with customers will want to take a detailed look at the four top-selling, full-featured packages, according to a ...

It is becoming increasingly difficult to function in the modern digital economy without some form of automated customer management. Not only has ecommerce turned even the smallest business into a ...

Customer Relationship Management (CRM) is a mature market with a clear market leader in Salesforce. It has a bunch other enterprise players like Microsoft, Oracle and SAP vying for position. SAP ...