Social media marketers will increasingly rely on AI-powered tools and insights gleaned from social intelligence to power their strategies next year. That's according to a recent set of 2024 social ...

Health systems and hospitals should have social media policies but should avoid limiting protected speech, a legal expert says. Social media can be a powerful tool for CMOs, other healthcare leaders, ...

A highly popular social media post isn't just great in its own right—it's also an incredible opportunity to set yourself up for future success. If you play your cards right when one of your pieces ...