An actor has to memorize a couple of pages of a script before performing in a scene. A Japanese Rakugo master, on the other hand, has to memorize hundreds of detailed stories before going on stage in ...

Brand storytelling isn’t a new concept, as Susan Gunelius wrote back in 2013. Brands of all sizes realize the need to entertain their customers and prospects via the age-old method of storytelling.

Once upon a time Storytelling in Hope hosted events in Blackheath with the help of Arts Council grants. When this funding was cut the group had to find a new way of telling tales to its audiences.