With the 2023 F1 racing season on the horizon, K-Swiss and McLaren Racing have revealed a collaborative, team performance-driven footwear collection. K-Swiss and McLaren Racing — after announcing a ...

How does a once-hot brand win over new customers after losing its way? In the competitive athletic marketplace, for K-Swiss president Barney Waters, the answer is by returning to the company’s roots.

The Breaking Bad spin-off Better Call Saul is about to enter its fifth season hot on the heels of the critically-acclaimed El Camino: A Breaking Bad Movie and we have to admit, we just can’t get ...

K-Swiss, the nearly 60-year-old brand, has a new executive team, new shoe designs, a new owner — and, by the end of the year, a new headquarters in Glendale, California. This week, the Los ...

A few months ago YG announced that he was dropping his own sneaker line, 4Hunnid. but now that Compton rapper is linking up with K-Swiss to drop a collaboration for the block. The collaboration ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Think of the inspiration for the new K-Swiss Speedtrac tennis ...

K-Swiss is giving us all a chance to walk down memory lane with new sneakers inspired by the 1995 film "Clueless." The collection launches on May 17 and includes two different pairs of sneakers with ...

In 1973, Puma designed a custom shoe for NBA star Walt Frazier, effectively kickstarting the signature sneaker trend. Nike permanently changed the game by partnering with Michael Jordan 11 years after ...