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Snow drought grips ski industry as resorts turn to Gen Z skiers, new activities to fill lifts
From TikTok to social activities at ski resorts, Gen Z could be reshaping ski culture. Vail Resorts' CEO and a young ...
CEO Rob Katz characterized the West’s warm winter and weak snowpack as an “aberration,” so he’s not expecting long-term impacts to pass sales. “People tend to look at this — in terms of how many times ...
Haley Brewster and Julian Arthur both claimed runner-up finishes at the NCAA ski championships last week in Park City and ...
Vail Resorts has reduced its 2026 earnings projections as this historically dry and warm winter has led to plummeting visits to the company’s ski areas.
Co-founder of the tech company Cloudflare, multi-billionaire, and Park City, Utah, resident Matthew Prince wants to buy Park City Mountain and said that as the resort’s owner, he wouldn’t take any pay ...
Vail Resorts Chief Executive Officer Robert Katz told investors this week that skier visits and revenues are down amid “the most difficult weather environment in the Rockies we have ever seen.” Skier ...
Vail Resorts has affirmed what many in Colorado’s mountain communities have felt over the last few months: This ski season has been rough. It has been the “most difficult weather environment in the ...
View post: Aspen Has Its Allure, but This Is An Ode to Carbondale, Colorado Co-founder of the tech company Cloudflare, multi-billionaire, and Park City, Utah, resident Matthew Prince wants to buy Park ...
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