In order to elevate pricing in your company, own it and ensure your leadership teams are treating pricing as the strategic ...

Traditional billing models like hourly and fixed-fee billing often fall short of delivering true value to clients. Misaligned incentives, lack of transparency, and a disregard for the actual value ...

This article was originally published on Apparelist. Money left on the table doesn’t pay bills. Every day, print shops across the country calculate their costs, add a markup, and hand over quotes that ...

It is hard to read a newspaper these days without coming across a story about the high and ever increasing cost of drugs. The Wall Street Journal named drug prices the top health story of 2015.

A pricing strategy can be a survival tool or a marketing message. Cost-based pricing uses objective considerations such as, how much you spend to manufacture your products and how much the market can ...

Forbes contributors publish independent expert analyses and insights. Attracting high-paying clients by marketing with a book and a speech. Attracting high-paying clients is one thing, but determining ...

In a strategic move to address the evolving landscape of consumer spending, McDonald’s U.S. leadership is doubling down on “value and affordability.” This renewed focus is a response to the growing ...

Value-based pricing aligns prescription drug prices to their clinical benefits, leading to lower spending and better health outcomes. In the United States, pharmaceutical companies are able to set the ...

The chain will begin assessing pricing decisions by its operators in January to ensure that the system continues to provide ...