This Wisconsin town is one of the Midwest's up-and-coming travel destinations, known for its beautiful waterfront scenery, ...

KESHENA (WLUK) -- Native American Tourism of Wisconsin held its annual conference Wednesday in Keshena. Leaders there tell us tourism to Indigenous destinations is on the rise. The Indigenous tourism ...

WISCONSIN DELLS, Wis. (AP) – One of Wisconsin’s major tourist attractions is making do during Memorial Day weekend with fewer workers, hoping that more will arrive during the summer. Tom Diehl is the ...

And this summer will be sweeter than ever, as many of the events and activities that were canceled or restricted last year due to the COVID-19 pandemic are back. Here are some ideas for making the ...

People are getting outside more, and with that came a record breaking year for Wisconsin's outdoor recreation industry in 2022. According to a news release from Gov. Tony Evers, the industry brought ...

Travel Green Wisconsin is the first of its kind in the USA. BARABOO, Wis. -- One of the spiritual risks of not owning a farm, wrote the late Wisconsin conservationist Aldo Leopold in his 1949 ...

OSHKOSH, Wis. (WSAW) - Governor Tony Evers and the Wisconsin Department of Tourism Secretary Anne Sayers announced a record-breaking year in 2022 for Wisconsin’s tourism industry. The total economic ...

MADISON (WKBT) -- In 2023, Wisconsin's tourism hit a record high, generating $25 billion in spending, surpassing the previous record of $23.7 billion set in 2022. That's according to Gov. Tony Evers ...

APPLETON - Gov. Tony Evers wants to give a boost to the state's tourism industry. In late March, he announced plans to use $50 million in federal COVID-19 relief funds on tourism in the state. Some of ...

WISCONSIN DELLS, Wis. - One of Wisconsin's major tourist attractions is making due during Memorial Day weekend with fewer workers, hoping that more will arrive during the summer. Tom Diehl is the ...

WISCONSIN DELLS, Wis. (AP) -- One of Wisconsin's major tourist attractions is making due during Memorial Day weekend with fewer workers, hoping that more will arrive during the summer. Tom Diehl is ...