Amazon will lose advertising revenue if AI assistants become the place where consumers make buying decisions, Benzinga reports. These shoppers would potentially bypass Amazon’s sponsored listings. But ...
Roger Lynch is stepping down as CEO of Condé Nast after seven years on the job and will now head toy company Mattel, Business Insider reports. Ynon Kreiz, now the CEO of Mattel, will depart on Friday.
MGM Resorts, a recent purchase target for Barry Diller’s People Inc., may now turn the tables and acquire People, Inc., The Wall Street Journal reports. MGM is now deciding whether to make a bid, ...
California Governor Gavin Newsom has signed a bill that will provide $20,000 in tax credits to newsrooms for each of five reporters they hire, and $15,000 for additional journalists, with no cap, Cal ...
The ANA's "cross-media" measurement service plans to expand beyond linear, CTV and online video to include measurement of any ...
Total viewership declines for TV's major awards shows have slowed in recent years, but the trend is still here.
Sinan Dagli, a 17-year vet of BSSP, has been promoted to Chief Creative Officer. During his tenure, he's held various posts ...
Creative is by Optimism BH. Exverus by Brainlabs is handling media. Optimism BH's creative work includes Bachan’s, Bronco ...
AI usage has reached the tipping point. According to a recent PEW study, half of U.S. adults use an AI Chatbot regularly.
Silverstein and his partner Jeff Goodby, two of Adland's brightest luminaries, have spent most of their careers creating work that has shaped brands, entered the cultural lexicon and inspired ...
Italian Alpine lager Menabrea launched “The best isn't always best known," a new campaign by London’s Ark Agency. ArtClass ...
With its recently announced Grok Bot in public beta, X has launched a new rewards program asking creators to submit preferred ...