Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising technology, a top executive admitted Tuesday.
The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad business practices.
The Google Ads hub centralizes experimental features, giving advertisers early access to pilot tools and campaign insights.
Google launches a small-business resource hub that centralizes setup, ads, analytics, learning, and partner website options in one place.
For the past four days, the Justice Department has sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to ...
Google is willing to share more data with publishers to remedy a court’s finding that the Alphabet Inc. unit illegally monopolized some advertising technology, a senior executive said.
A top Google engineer told a federal court the tech giant is prepared to lift the veil on how its advertising system picks which ads appear on websites, marking a significant concession in an ongoing ...
Google Ads will launch a new Message asset requirements help center and begin enforcing stricter policies for message assets. Why we care. Advertisers relying on message assets risk having them ...
In the world of online advertising, demand-side platforms are in the midst of a price war, and Google (GOOG) (GOOGL) is the latest to ease costs on its ad tech, according to a Thursday report by Ad ...
The recently opened training facility teaches students how to apply ad-lib performance skills on-stage and elsewhere.
Marketers and consumers are not aligned on where ads should appear, according to the Kantar Media Reactions study.
It was first spotted by the Satori Threat Intelligence and Research Team, with it thought a whopping 224 Android apps were affected. These have since been downloaded over 38 million times across the ...