Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising technology, a top executive admitted Tuesday.
The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad business practices.
The Google Ads hub centralizes experimental features, giving advertisers early access to pilot tools and campaign insights.
For the past four days, the Justice Department has sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to ...
Google's had mixed luck with antitrust rulings lately, but it's not a great sign that Google has so many legal woes that it can be hard to keep them all straight. The case that just got underway is ...
On Monday, the tech giant and the U.S. government face off in court over how to fix the company’s advertising technology monopoly.
One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...
Alphabet's Google is seeking to avoid a forced sale of part of its online advertising business in its latest face-off with U.S. antitrust enforcers that began on Monday in Alexandria, Virginia.
After deflecting the U.S. Justice Department’s attack on its illegal monopoly in online search, Google is facing another attempt to dismantle its internet empire in a trial focused on its abusive ...
Day Two of the remedies phase of the Google ad tech antitrust trial was a grueling back-and-forth about the future of Google Ad Manager.
A top Google engineer told a federal court the tech giant is prepared to lift the veil on how its advertising system picks which ads appear on websites, marking a significant concession in an ongoing ...