During a period of economic uncertainty, linear TV networks increased the total ad minutes in their schedules while national ...

Television’s top draw grew became even more important as NFL TV ad impressions grew 12% and college football jumped 16% in Q3 ...

Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, according to new ...

Spot, the cross-platform TV ad measurement company, has released findings from its analysis of US linear advertising in Q3 ...

Spot, the cross-platform TV ad measurement company, has released additional findings from its analysis of national linear TV ...

Total TV ad impressions sank nearly 3% to $1.7 trillion, with national TV linear ad airings slipping 1% to 12.2 million.

September, the NFL continued to be the top program in TV ad impressions - posting a 12% hike to a 3% share of TV ad ...

The cold and flu brand generated an impressions SOV of 4.71% and 2.9 billion impressions, primarily through CBS and its show GMA 3: What You Need to Know. The Proctor and Gamble brand invested $10.3 ...

TV ratings can by mystifying. Richard Deitsch offers a clear-eyed explanation for the high NFL TV ratings that will help you ...

Recent data shows that the Spanish-language audience is growing significantly and proving to be a valuable audience for ...

AMC Networks CEO Kristin Dolan, who took over the top job during a time of upheaval for the company, has had her contract ...

Maria Taylor, Mike Florio, Jason Garrett, Devin McCourty, and Matthew Berry list the guys they're giving game balls to, ...