Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

If you were on social media at all last week, chances are you watched Planters’ commercial in which it killed off its longtime spokes-nut, Mr. Peanut, and teased that it would air the late legume’s ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

The real-life death of NBA great Kobe Bryant, his daughter Gianna and seven others has derailed the spoofed death of Mr. Peanut. Last week the internet and social media were abuzz over a Planters ad ...

A Planters commercial released, and drawing online buzz, shocked consumers by killing its beloved and ubiquitous mascot Mr. Peanut. The commercial grabbed headlines before the Super Bowl. In the clip, ...

Alex Rodriguez will be making an appearance during the Super Bowl! Well, he won’t be at the Super Bowl (as far as I know), but you’ll definitely catch a glimpse of him if you pay close attention to ...

FROM the death of Mr Peanut to the birth of Baby Nut, Planters Peanuts commercials have always made a viral splash. This year the nut company is going in a more traditional direction with two ...