When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

Aligning its historic vision and creative values across its four locations, the Guggenheim has unveiled a powerful new brand ...

Here are some fun videos for you to watch created by graphic designer Kostya Petrenko. He has been creating retro 1980s-style logos for modern brands like Netflix, Spotify, Google, and OpenAI. Some of ...

Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

For companies like Tesla and Lamborghini, embracing crypto may open new opportunities and even stabilize stock performance by ...

The huge New England grocery store chain Market Basket hasn’t taken too kindly to the author of a “comically perverted” art ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

Their fight is a tale of two tiger logos, with Tigeraire claiming its established trademark is being infringed upon by Sun ...

Wait, what year is it in again? All things Y2K have been having a bit of a moment, but the revival seems to have just reached ...

In a press release, Audi’s CEO Gernot Döllner said it’s hoping to tap into China’s “more tech-savvy” customers who “expect ...

"We can't wait to invite the community to join us for this new and fun way to celebrate the holiday season in the Christmas ...