To ensure that their endeavours are not seen as profligate or whimsical, elected officials, planning teams and city ...

Chasing cost per conversion or ROAS as your KPI leads to underspend. See why conversion volume is a smarter way to scale profitably. The post Stop making cost per conversion your KPI — here’s what to ...

Study did not meet primary endpoint of complete healing of PCED at Week 8; secondary endpoints also did not achieve ...

After 10 years of studying the state of empathy in the U.S. workplace, our data shows unempathetic organizations risk $180 billion annually in attrition. Even so, 59 percent of CEOs still say empathy ...

Kala Bio announced that CHASE (NCT05727878), its phase 2b clinical trial of KPI-012 for persistent corneal epithelial defect ...

The marketer of brands including Pringles and Pop-Tarts found that predictive impact scoring can boost creative performance ...

To drive results, data must shape decisions in real time. That means prioritizing clarity, ownership and follow-through. When ...

Launching an MVP is just the beginning—what follows can determine whether a startup gains real traction or stalls out. The post-launch phase is about translatin ...

Peter Cappelli and Ranya Nehmeh’s “In Praise of the Office” diagnoses what’s behind the problems of onboarding Gen Z and Zoom ...

KP Group signs agreement with multiple players to explore green hydrogen opportunities in partnership with South Korea's ...

Trump and the SEC want to end quarterly reporting. Here’s what it means for transparency, investors, and the cost of capital ...

Entrepreneurs must focus on high-value tasks and lean on employees, tools and systems. Unexpected events are inevitable, but ...