Select creators will get access to the tool "soon." ...

YouTube announced this week the rollout of “Thumbnail Test & Compare,” a new tool for creators to see which thumbnail performs the best. The feature first launched to select creators last year but is ...

A long-awaited feature will soon start rolling out on YouTube for creators. YouTube has announced that it has been testing a new feature called "Test & Compare," the company's name for what is ...

Is it a conspiracy? For months, YouTubers have been quietly griping that something looked off in their recent video uploads. Following a deeper analysis by a popular music channel, Google has now ...

YouTube has announced a new A/B testing feature that will allow creators to test different versions of a video, but Marques Brownlee has raised questions about how the system will work for viewers.