Oregon State athletics is overhauling its structural approach to managing Name, Image and Likeness (NIL) deals for ...

One Big Ten school just became even more enticing for future athletic prospects. The UCLA Bruins athletic department ...

Alabama quarterback Ty Simpson signs a new NIL deal after receiving word on the starting role ahead of the 2025 college ...

Beats by Dre has announced their third class of "Beats Elite", the company selects a handful of college football players to ...

One Pack is no longer in charge of paying players or brokering deals. Here’s how it still plays a part in N.C. State’s NIL ...

Harper Murray is joining the adidas team. The official footwear and apparel partner of the Nebraska Cornhuskers rolled out multiple social media posts featuring ...

While City Fans 210 and 210 Inspired remain integral parts of UTSA's NIL operations, the Roadrunners have moved ...

Q&A: Alabama Director of Athletics Greg Byrne spoke with The Tuscaloosa News to discuss NIL, football scheduling, campus ...

A month after signing an NIL deal with Nike, the Crimson Tide sophomore wide receiver was announced as a member of "Beats ...

The deals with a local business are believed to be the first of their kind in Tacoma, and perhaps in the state.

The athletic wear giant plans to celebrate the signing in several ways ahead of the Huskers' season opener this weekend.

A&M quarterback Marcel Reed and running back Rueben Owens inked name, image, and likeness deals to appear in commercials for ...