Sydney Sweeney is back in the Hollywood spotlight, and this time it’s not just her acting making waves. Since her March split ...

Sydney Sweeney’s latest indie film, Americana, has finally been theatrically released two years after it premiered at the ...

The ad boasted about the "Euphoria" star's "great jeans," including a play on words that referenced her genes.

A couple of weeks ago, American Eagle launched a new ad campaign for its blue jeans line that featured actress Sydney Sweeney ...

Sydney Sweeney shares bar night photos in denim outfit weeks after her American Eagle "Good Jeans" campaign faced backlash.

Three weeks after the release of her American Eagle denim campaign, which caused some controversy, Sydney Sweeney leaned into ...

American Eagle's campaign with Sydney Sweeney was an opportunity to associate with a rising star. But it's backfiring and it ...

Actress Sydney Sweeney has dominated headlines in recent weeks amid her partnership with American Eagle, which has emerged as ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Sydney Sweeney returned to Instagram this week to promote a new film, even wearing denim, but didn't comment on her controversial American Eagle ad.

Sydney Sweeney's new film, 'Americana', flopped with a shocking £370 ($460) per-theatre average. Critics cite weak reviews ...

Backlash over New Yorker writer's Sydney Sweeney article leads to exposure of her old controversial social media posts ...