Sydney Sweeney starred in SYRN's "Seductress" lingerie campaign in lacy merlot-hued intimates and a cutout bodysuit.

Seductress, romantic, playful and comfy energy are no stranger to the annual issue.

Sydney Sweeney has been going above and beyond to promote her newly launched lingerie brand, Syrn. In fact, the “Euphoria” actor recently wore a deep pink-hued cropped fur jacket to advertise the same.

We’ve talked about Sydney Sweeney ’s avoidance of politics for long enough. We must return to what’s really important: discussing Sweeney’s bras — because she now has her own lingerie company. The Euphoria actress announced Syrn,

Syrn’s branding leans into the saucy side, however, with one tagline referring to the brand as being “from the heart, brains and boobs of Sydney Sweeney” and product names like the “String You Along Thong” and the “Hot Line Garter Belt.”

After her viral Hollywood sign stunt to promote her new lingerie brand, Sydney Sweeney has announced SYRN on her Instagram profile. The Hollywood star, who continues to be a huge presence in the industry,

Sydney Sweeney recently found herself at the center of controversy after a bold promotional stunt at the Hollywood Sign sparked widespread backlash. While intended to promote her upcoming lingerie brand, Syrn, the late-night act quickly escalated into a legal and public relations issue that drew criticism from authorities and fans alike.

Sydney Sweeney may be facing legal trouble after a daring promotional stunt for her new lingerie line, Syrn. The Euphoria star recently climbed the Hollywood sign at night, hanging a string of bras across the letters to build hype for her brand.