The rumored Jake Paul vs Logan Paul boxing match was actually a big publicity stunt to announce a huge new venture for the brothers.

No, Jake and Logan Paul are not facing off in the ring. They're starring in Paul American, a new reality show for Max, set to premiere March 27.

Jan. 31 (UPI) -- Viral social media superstars and entrepreneurs Jake and Logan Paul have signed on to star in the Max reality show, Paul American. The eight-episode show is to premiere March 27.

Coming off his blockbuster fight against Mike Tyson, Jake Paul announced on social media: "The moment you've waited a decade for."

Influencers Jake and Logan Paul are ready to take your TV by storm. The brothers’ new reality series, Paul American, premieres March 27 on Max, the streamer announced Thursday.

This is far from guaranteed to be a fight as the Pauls — known marketing savants — are famous for pulling these types of stunts for publicity: Logan previously pulled a marketing ploy that showed his bus under attack from angry fans who appeared to be pelting him with PRIME drink bottles.

Logan Paul recently accused airport staff members of stealing his expensive watch during a YouTube video with his brother.

Internet personality Logan Paul has proven to be one of the most divisive WWE Superstars on the roster, and according to him, that's more than a good thing.

Logan and Jake Paul have released a face-off photo on their social accounts, teasing a future head to head in the ring on March 27. The brothers who originally found fame on YouTube, have more recently been trying to establish themselves in combat sports, however there is speculation over what the teaser really means.

In the trailer for Paul American, the brothers aren’t hiding the controversy that follows them. “I’m uncancellable,” Jake declared as he puckered his lips. “We’ll put that to the test, brother!” Logan replied.

The Paul Brothers, Jake and Logan Paul, are teaming up with WBD to launch a new reality series that will be premiering on Max very soon.