As part of its annual recap of the world's most-watched videos for 2011, YouTube revealed December 20 the five most-watched beauty videos featured on the site this year. HT Image Celebrity beauty ...

Presenting the latest installment of W’s column By the Numbers, where we explore a given field—from art and fashion to music and movies—through the essential and eccentric metrics that define it. For ...

When you purchase through links on our site, we may earn commission. Read our full commerce guidelines here. Halloween is right around the corner so it's time to get outfit planning. Whether you're ...

Statistics show that users watch 50 million hours’ worth of YouTube videos every day and on Facebook that number reaches an incredible 100 million hours. Moreover, by the end of 2021, over 80% of the ...

Offering everything from ‘quick how to’ make-up videos to ‘get ready with me’ tutorials, these wealthy creators on YouTube include Yuya, Jeffree Star, Manny Gutierrez and James Charles YouTube’s ...

YouTube's beauty community, which is awash with money, views, and big personalities, is one of the largest communities of creators on YouTube. Across the world, beauty and makeup creators (along with ...

2018 may have been ruled by all things Black Panther and Riverdale, but this year's Halloween festivities might feature a few costumes inspired by pop culture past. YouTube is filled with beauty ...

Sometimes, it's the Halloween makeup that really takes a costume from pretty good to winning-first-prize-in-the-office-competition amazing. And with tens of thousands (or perhaps even more) of Oct. 31 ...

As someone who started Googling "What Should I Be for Halloween" in July, I'm a big proponent of the idea that it's never to early to start planning your Halloween costume. But with pumpkin picking ...

Just when I thought I'd seen it all and there was nothing the beauty world could throw my way that I couldn't handle, one of my favorite YouTubers just had to post a video showing makeup under a ...