Planters had people talking during Sunday's Super Bowl when it aired a commercial showing that Mr. Peanut had come back from the dead after he presumably died in an earlier ad. He had saved the lives ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

The real-life death of NBA great Kobe Bryant, his daughter Gianna and seven others has derailed the spoofed death of Mr. Peanut. Last week the internet and social media were abuzz over a Planters ad ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Planters has killed off its 104-year-old spokesnut in a Super Bowl pregame spot, with a funeral to be broadcast during the Super Bowl game on Feb. 2. In the commercial features Mr. Peanut, Matt Walsh ...

Twitter users will have to wait to learn the fate of Mr. Peanut. On Monday, Ad Age reported that Planters has paused its viral Super Bowl campaign, which teased the death of spokesman Mr. Peanut, in ...

Mr. Peanut is back to his old self, er, shell. And yes, his trademark monocle, top hat and cane are back as well. Planters Peanuts, founded in 1906 in Wilkes-Barre, has revived its iconic mascot, ...

Super Bowl Sunday will not only be the biggest night in football but will also be the Roast of Mr. Peanut. To promote their new line of dry-roasted peanut products, Planters hosted a comedy roast for ...