Gillian Follett is a general assignment reporter for Ad Age. She writes about a variety of topics including social media, ...

Mason Interactive’s Brook Shepard and Alexis Bittar’s Jessica Steele spoke at the NextGen Summit about how the Bittarverse ...

Even people who have been diagnosed don’t always spot inaccuracies or generalizations about the condition in the social media ...

According to Consumer Reports, the TikTok challenge involves freezing, then microwaving the toys to make them more pliable.

TikTok users are planning the ‘colonization’ of YouTube Shorts with a takeover of ‘brainrot’ memes on March 25 to combat the ...

Explore the challenges faced by TikTok’s US ad business amid uncertainty and a significant drop in CPM for advertisers.

A new study finds that nearly half of the most popular ADHD videos on TikTok share misleading claims that don't match ...

The most popular ADHD-related content on TikTok often does not match mental health professionals' views, potentially ...

The top 100 videos about ADHD on TikTok feature many claims that psychologists consider inaccurate, but students often ...

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