HONG KONG -- Hong Kong is leaning on the beloved Japanese manga character "Chiikawa" to attract mainland Chinese and international tourists, with the city launching an immersive showcase this month.

In case you’ve been living under a rock, the little critters from Chiikawa are arguably the most popular animated characters of the moment, due to their adorable looks and quirky personalities. From ...

Simply can't get enough of Chiikawa? Check out our top picks of noteworthy Chiikawa collabs rolling out all over Hong Kong.

Heytea has launched its first co-branding of the year with Japanese IP Chiikawa, ending an eight-month hiatus. Rolled out via Alibaba’s Alifish, the campaign features returning drinks, themed visuals, ...

Sanrio just gave Chiikawa fans a reason to start celebrating with Hello Kitty and some of her most iconic friends thanks to a ...