Globally, companies with an established innovation capability managed to generate nearly twice the revenue as compared to those without one. Half of India CEOs—and an equal proportion globally—recognise innovation as a cornerstone of their business strategy. However, 50% of India CEOs admit that they lack a defined innovation or venturing division, and 43% are not collaborating with external partners to accelerate innovation. Looking to lead growth with innovation at scale? Download PwC’s 29th A
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